As I wandered bleary-eyed through the airport this morning, I smiled wryly (not easy at 06:00 in Heathrow, you know) at the new Accenture advertisement. The tag line is "Play Quantum Leapfrog" and the picture shows a frog leaping over three other frogs in a single bound.
Clearly they wanted us to think that spending millions on Accenture consulting springs you ahead of the competition. Sadly for them the term "quantum leap" more accurately describes a tiny, instantaneous jump in a random direction. Now for me that is far more in keeping with the Accenture experience, lacking only diamond plating on the frog to complete the picture. A rare bout of subconscious honesty escaping to the surface perhaps?
(P.S. This ad replaced the previous Tiger Woods one. Oops.)